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Ed Petty
Sep 30, 20212 min read
The Mental Immune System
A healthy body has a well-functioning system to protect it or make it physically immune from disease. I am sure you have seen this occur...
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Ed Petty
Sep 10, 20212 min read
KINDNESS and the Strength of Your Practice
A practice is a network of relationships that is created and sustained through communication and service. I have used this definition for...
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Ed Petty
Sep 2, 20218 min read
How to Deliver Goal Driven Extra-Ordinary Customer Service (Part 2 of 2)
"Our future will be our results.” Clarence Gonstead, D.C. How do we overcome these barriers to extra-ordinary service? Let’s first...
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Ed Petty
Aug 20, 20214 min read
How To Develop Your Niche for Greater Profit and Better Care
You can try to sell ice water to Eskimos or sandbags to desert dwellers, but you would go broke. You need to offer your services to those...
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Ed Petty
Aug 17, 20214 min read
The Five Engines Driving Your Business Towards Your Goals
Having goals is not enough. Your business needs power, and lots of it, to propel it to its goals. There are five primary engines that you...
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Ed Petty
Jul 28, 20212 min read
Tempus Fugit (time flies)
As the ancient Greek reminds us, Time Flies — and July comes at us fast. We are halfway through the year – 2021! While enjoying the...
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Ed Petty
Jul 3, 20214 min read
The Goal Driven Business: Special Independence Day Offer
Greetings, I went and wrote a book! Took me more than 5 years. Here it is: It is called: The Goal Driven Business A New Business-Building...
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Ed Petty
Jul 2, 20211 min read
The Goal Driven Business Book Launch Blast!
Join Ed on Facebook Live, @pmaworks, during the Whitefish Bay 4th of July Parade for The Goal Driven Business Book Launch Blast! Parade...
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Admin
Jul 2, 20211 min read
In the news: GDB makes Donovan's Literary Service recommending reading list.
The Goal Driven Business has made the "recommended reading list" in the July 2021 issue of Donovan's Literary Services. ...At every...
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Ed Petty
Jun 29, 20213 min read
Pilot of the Wheelchair: The Girl and Her Passenger
This short story may not seem at first to pertain to your chiropractic office, but it does. In the hot afternoon Sunday traffic, in the...
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Ed Petty
Jun 23, 20215 min read
Using the Power of Simplicity to Develop Your Practice
“The way we’re running the company, the product design, the advertising– it all comes down to this: let’s make it simple, really simple.” ...
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Ed Petty
Jun 11, 20213 min read
The Best That Ever Was?
Just imagine… imagine that you have SO many patients that you need to move to a larger office to accommodate them all. A few years later,...
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Ed Petty
Jun 7, 20214 min read
The Future Belongs to the Best!
A few years ago, a staff member at an I office visited confided in me and told me the following story: “Our office was really slowing...
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