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In Chiropractic and Health Care Clinics, Intention Makes the Difference
THE VITALISTIC FUTURE OF INDEPENDENT HEALTH CARE Healing requires intent. And this is your specialty – dealing with the vital power of life.

Ed Petty
Jun 20, 20233 min read
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Chiropractic Training Doesn't Cost – It Pays
Employee education is essential, with deliberate practice and coaching, training improves performance and income

Ed Petty
Jun 13, 20232 min read
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Hiring, Retaining, and Engaging Staff Post COVID
The Goal Driven Practice by Gallup I remember listening to Bruce Lipton talking in San Francisco at a Life West seminar about how...

Ed Petty
Jun 6, 20233 min read
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Music Is Therapeutic for Chiropractic and Other Health Offices
Music is therapeutic – for the body, the mind, and the soul. It improves patient outcomes as well as employee performance.

Ed Petty
May 29, 20233 min read
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Do What You Do Best - and Delegate All the Rest
Doctors doctor. They care for patients and earn their trust. They get results and sweat the details. It is upon your services as a caring...

Ed Petty
May 23, 20233 min read
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What is Effective Chiropractic Practice Management?
Most chiropractic management is personality based. Good management just keeps what worked -- working. Then, improves it.

Ed Petty
May 16, 20232 min read
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Networking for Chiropractors and Health Providers
(This is part 2 following the last blog on the best known marketing secret.) Networking is a marketing method that generates referrals...

Ed Petty
May 8, 20233 min read
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The Truth In Chiropractic and Health Care Marketing
The Best Known Marketing Secret Artificial Intelligence is all the rage. For good reason. It's set to change the world as the Internet...

Ed Petty
May 2, 20233 min read
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Special Promotions You Can Use in Your Chiropractic Office in May
May has several dates which you use for your special chiropractic or health promotions. Here are a few:

Ed Petty
Apr 25, 20233 min read
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Boston, April 19th – Fighting for Health
Earth Day Part 2 (Part 1) I said I’d get this posted on Wednesday, April 19, but I missed the day by a few hours. My plane just got in....

Ed Petty
Apr 20, 20233 min read
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Chiropractic Has Always Been Organic
Align Earth Day promotion with your services to boost your marketing. You can improve your marketing by aligning your services with...

Ed Petty
Apr 17, 20233 min read
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Tribal Knowledge Can Improve Your Practice
Mining the Underground Innate Knowledge of Your Team You may not have run into this term before… maybe you have. It was new to me before...

Ed Petty
Apr 11, 20234 min read
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The Problem with Your Chiropractic and Health Care Marketing May Not Be What You Think
There could be a hidden barrier that jams your growth and holds you back. MOST OFFICES WANT TO IMPROVE THEIR NEW PATIENT ACQUISITION....

Ed Petty
Apr 4, 20234 min read
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Does Goal Setting Really Improve Performance? Ask Science.
FOR THE WIN! There you are, sitting at the team meeting at the beginning of the month. What goals should you set for the new month? And…...

Ed Petty
Mar 28, 20233 min read
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Will AI replace chiropractors? I asked AI.
I asked AI if it will replace chiropractors?
It gave an lengthy and intelligent answer, and I gave mine.

Ed Petty
Mar 20, 20233 min read
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The Patient Handoff
Improving your patient's experience There are subtle and brief moments in your chiropractic or other health practice when you and your...

Ed Petty
Mar 13, 20233 min read
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Failure to Follow Through
It is the 'follow through' that makes the great difference between ultimate success and failure, because it is so easy to stop. --...

Ed Petty
Mar 6, 20233 min read
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Spring Chiropractic Marketing Calendar
Spring is a great time to promote your chiropractic services. Organizing your marketing is essential and this format will help.

Ed Petty
Feb 28, 20232 min read
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She Wanted to Teach Chiropractic Staff
Achieve Greater Prosperity through Goals, Leadership, and Teaching. Effective leaders are, first and foremost, good teachers. -- John...

Ed Petty
Feb 20, 20233 min read
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The Generosity of Service
Applying Abbondanza in the service you provide will bring more happiness and prosperity in your business.

Ed Petty
Feb 14, 20233 min read
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