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Ed Petty
Dec 17, 20245 min read
Delivering Kindness in Your Chiropractic Healthcare Practice
Kindness is acting with concern for others without expecting praise or reward in return. While adjusting a patient you are simply helping.
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Ed Petty
Oct 22, 20243 min read
Does Your Chiropractic Practice Have Team Bonuses?
Intrinsic and extrinsic rewards, how they both play a part in rewarding and motivating your staff.
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Ed Petty
Sep 17, 20243 min read
Use the Learning Pyramid for a Better ROI in Your Chiropractic Healthcare Practice
“Over the long run, superior performance depends on superior learning.”— Peter Senge
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Ed Petty
Jul 30, 20243 min read
How to Win as a Chiropractic and Healthcare Practice Athlete
Olympic athletes and practice owners need unwavering focus, resilience, and the ability to turn challenges into opportunities for growth
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Ed Petty
May 14, 20244 min read
An Inexpensive Method to Improve Chiropractic and Healthcare Patient Engagement
A practice is grown and sustained through communication to your network. Newsletters are an extension of the in-office Table Talk.
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Ed Petty
May 6, 20241 min read
Call Your Mom
Mothers are our first healthcare provider when we are young. They are also your patient’s maternal primary care provider.
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Ed Petty
Apr 30, 20242 min read
2 Simple Tools for Marketing Success
Good marketing is planned and consistent. Use these 2 tools over the next 6 months to improve ROPs and New Patients.
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Ed Petty
Apr 2, 20243 min read
Increase Your Capacity with Stack-a-Day in Your Chiropractic Office
Use Stack-a-Day to blow out the mental carbon and allow everyone to Think BIG. Then, the marketing engines should be turned up.
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Ed Petty
Mar 19, 20243 min read
Bravery in Your Chiropractic Office
Bravery is one of the themes of our practice manager training program.
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Ed Petty
Mar 5, 20244 min read
Why You Should Keep Smiling in Your Chiropractic and Healthcare Office
Getting those smiles out will improve your mood and improve your health. Smiling can also improve your chiropractic healthcare practice.
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Ed Petty
Feb 27, 20243 min read
The Flywheel Theory of Practice Marketing For Chiropractic Practice Marketing and Health Businesses
There is good marketing, better marketing, and best marketing.
There is only one kind of bad practice marketing.
That is … NO marketing
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Ed Petty
Jan 30, 20243 min read
Optimizing Chiropractic Front Desk Procedures for Patient Retention
How is Your Check-in and Check-out Procedure in Your Chiropractic and Healthcare Practice?
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Ed Petty
Jan 23, 20243 min read
Build a Better Chiropractic and Healthcare Practice by Serving Kids
Not only is it needed like never before, but the evidence is clear: chiropractic helps kids.
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Ed Petty
Jan 15, 20243 min read
Let's Hear It For Chiropractic and Kid's!
If you look into it, how we treat our kids in the 2020s is probably worse than in decades past. Educate parents and help the kids on health.
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Ed Petty
Jan 9, 20243 min read
A Million-Dollar Chiropractic Healthcare Practice -- and More in 24
Why aim for a million dollar chiropractic practice? Because, in the pursuit of this goal, you and your team will demonstrate competence.
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Ed Petty
Dec 26, 20231 min read
Seize Your Future in 2024 in Chiropractic Healthcare
Seize your future in 2024 in chiropractic and healthcare.
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Ed Petty
Dec 5, 20232 min read
Don’t Let Old Acquaintances Be Forgotten in Your Chiropractic Practice
Your chiropractic healthcare practice is a network of relationships created and sustained through communication and service.
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Ed Petty
Nov 28, 20233 min read
Who Do You Work For in Your Chiropractic Healthcare Office?
Beyond about 50% capacity, the practice needs focused leadership and management. It is time for you to step into the role of Clinic Directo
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Ed Petty
Nov 21, 20232 min read
Chiropractic Healthcare Patient Scheduling During the Holidays
The goal is to keep your patients as close to their treatment plan as possible during the hustle and bustle of the holidays!
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Ed Petty
Nov 7, 20233 min read
Where Are the Leverage Points in Your Chiropractic Healthcare Practice?
One of the aspects of practice development that you become familiar with after 30 or so years in the field is the concept of Leverage Points
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